Ecommerce insights for all.

Jamaal Hackett-Cook

March 16, 2021

Best Practices to Achieve Cross Platform Advertising Results

As brands continue to grow their eCommerce presence across multiple retailers it becomes increasingly important to implement an integrated cross-platform…

February 16, 2021

Five ways to ensure your brand’s products remain profitable on Amazon

It’s undeniable that COVID-19 has significantly impacted the retail industry in nearly all ways, especially when it comes to e-commerce….

Amazon Prime Day is October 13-14, 2020
November 10, 2020

2020 Amazon Prime Day Eclipses Previous Years, Despite Its Pandemic Pivot | Ideoclick

Consistent with everything 2020, Amazon Prime Day experienced its own unprecedented “first.” The sixth annual event was moved from July…

Amazon CRaP Article
October 24, 2020

The Dreaded Amazon CRaP List – What is It and Why You Should Care

Amazon CRaP (Can’t Realize a Profit) refers to items that are structurally unprofitable on the Amazon marketplace. Low per unit…

Amazon Prime Day 2020
September 30, 2020

Advanced Strategies for a Successful 2020 Amazon Prime Day

Since its inception in 2015, Amazon Prime Day has grown to become one of the biggest eCommerce shopping days

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