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June 11, 2020
In the News

The Case of the Missing Toilet Paper: How the Coronavirus Exposed U.S. Supply Chain Flaws

This recent article in Fortune Magazine by Jen Wieczner is a deep-dive into how the TP manufacturing and supply-chain model,…

June 11, 2020

The Business Transformation Race Has Already Started – Are you Leading or Still Warming Up?

We recently hosted a virtual leadership summit, “De-Invest to Re-Invest,” which focused on the unprecedented business transformation challenges companies are…

April 16, 2020

Sharing Some Good News on Current Consumer Behavior During the COVID-19 Pandemic

As a search marketer on Amazon I have had a front row seat to the changes in consumer behavior through…

February 27, 2020

Amazon Free Shipping: The History of and Truth About Who Pays Shipping Cost

Amazon free shipping isn’t actually free. Many consumers and brands are unware of just who foots the bill when it…

February 27, 2020

Access Our Amazon Negotiations Tracker Tool

Amazon vendors have been asking for help strategizing and managing their negotiations with Amazon. If you haven’t already closed Annual…

January 21, 2020

Winning Through Integration – Integrated Execution Addresses the Rising Stakes in Commerce

by Justin Leigh, Ideoclick CEO Success on digital marketplaces requires an increasingly integrated and automated strategy. While many manufacturers have…

January 15, 2020
In the News

Ideoclick Funding Covered by Geekwire

“Funding to make retailers better at selling online”… Following the announcement of Series A funding by GLP, Geekwire’s James Thorne…

January 10, 2020
In the News

More Brands Are Leaving Amazon, But the Strategy Could Backfire

CNBC today covered the news of Ikea’s recent decision to discontinue selling directly on Amazon and the potential challenges brands could…

December 26, 2019

Content Strategy and Best Practices Insights

This article from the Harvard Business Review details a years-long research project from the University of Washington studying the holistic…

November 7, 2019
In the News

Ideoclick Expands Its Value to Brand Manufacturers With Strategic $7 Million Series a Investment From GLP

Funding will be used to increase investment in human and technology resources SEATTLE, WA — November 7, 2019 – Ideoclick…

October 23, 2019

Is Having a “Brand Specialist” at Amazon Worth the Cost?

We recently outlined some perspectives and tips on the AVS (Amazon Vendor Services) vendor-funded support service. Whether you are considering…

October 1, 2019

Amazon Annual Negotiations – Common Missteps to Avoid

If you’re a vendor with Amazon, it’s that time of year again: annual negotiations. Here are a few big mistakes that…

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