This recent article in Fortune Magazine by Jen Wieczner is a deep-dive into the how the TP manufacturing and supply-chain model, combined with the panic buying around COVID-19, created the weeks-long empty shelf situation within digital and brick and mortar retailers alike. Featuring data and insights from industry experts including Ideoclick’s Andrea Leigh, it’s an interesting read that may just inspire you to make some preparatory changes to your own organization.
“Funding to make retailers better at selling online”… Following the announcement of Series A funding by GLP, Geekwire’s James Thorne interviewed Ideoclick’s Justin Leigh and Tom Furphy to gain insight into how the investments will impact Ideoclick and sister-company Replenium’s value to clients. Read the full article here.
Recode’s Jason Del Rey dives into the history of Amazon’s success in this Vox Media/Recode podcast “The Land of the Giants, The Rise of Amazon” featuring insights and memories from Ideoclick’s Andrea Leigh, who was a ten year Amazon executive. Additional current and former Amazon contact interviewed to provide perspective on the creation of what is considered Amazon’s biggest win: Amazon Prime. This podcast episode, titled: Why You’ll Never Quit Amazon is described by Vox, “Since its invention in 2005, Prime has dramatically altered consumer psychology. Land of the Giants is a deep dive into how this bland idea was powerful enough to alter online retail forever.”
This podcast specifically explores the history and prevalence of Amazon Prime. You can listen here.
Ideoclick was founded by former Amazon executives and our staff has over 200 collective years of Amazon experience.
Ideoclick Helps Brands Understand the Data that Creates Interactions and Drives Transactions on Amazon
On The Move, the Yahoo Finance digital streaming news segment that looks at top headlines and in-depth analysis of what is moving the markets, reported on Amazon Prime Day and sought insight from Ideoclick’s CEO Justin Leigh. In this segment, Leigh discusses Amazon Prime Day changes over the years from the brand participation standpoint, how Ideoclick helps brands navigate the Amazon platform, and customer behavior data that drives the Amazon recommendation engine. You can view the news segment here.
In this recent Vox article, Jason Del Rey explores the history of how Amazon Prime was born. Our VP of Strategy and Insights, Andrea Leigh, was there at the beginning and shared some interesting memories and perspectives. You can read the full article here.