Ideoclick Helps Brands Understand the Data that Creates Interactions and Drives Transactions on Amazon

On The Move, the Yahoo Finance digital streaming news segment that looks at top headlines and in-depth analysis of what is moving the markets, reported on Amazon Prime Day and sought insight from Ideoclick’s CEO Justin Leigh. In this segment, Leigh discusses Amazon Prime Day changes over the years from the brand participation standpoint, how Ideoclick helps brands navigate the Amazon platform, and customer behavior data that drives the Amazon recommendation engine. You can view the news segment here.