Is Hybrid Selling on Amazon Right for Your Brand?

Is Hybrid Selling on Amazon Right for Your Brand?

Our latest insights YouTube video covers the important questions brand manufacturers need to ask, as well as benefits to consider before adopting a hybrid (1P/3P) selling model on Amazon. Andrea Leigh, Ideoclick’s VP of Strategy and Insights, discusses the four elements to consider when adding a 3P/FBA channel. The Amazon expert also covers the three main benefits brands can achieve when adopting a hybrid approach to selling on Amazon.

Tune in here.

Amazon hybrid selling model