COVID and Ecommerce

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January 28, 2021
Blog

Four Surprising New Business Priorities Post COVID-19

In a few short months, brand-manufacturers and retailers have been under enormous pressure to change not only their channel and advertising strategies, but their entire philosophies on how to get goods to consumers who need them.

August 12, 2020
Blog

Brand Survival Strategies during COVID-19 – Move Quickly; Perfection is the Enemy

Much of the discussion around COVID-19’s impact on commerce has focused on reactionary measures to brand survival. That is a necessary and sensible…

July 31, 2020
Blog

Three Surprises From COVID-impacted Amazon Earnings Release for Q2 2020

It’s the moment we’ve all been waiting for – Amazon earnings for COVID impacted Q2 2020. Since the COVID-19 pandemic…

June 25, 2020
Blog

Operating in the Crosshairs of COVID: Why Retailers Must Reinvent & Reimagine the Customer Experience

As the COVID-19 pandemic continues to impact the way retail businesses operate, one component in the crosshairs is the customer…

June 11, 2020
In the News

The Case of the Missing Toilet Paper: How the Coronavirus Exposed U.S. Supply Chain Flaws

This recent article in Fortune Magazine by Jen Wieczner is a deep-dive into how the TP manufacturing and supply-chain model,…

April 16, 2020
Blog

Sharing Some Good News on Current Consumer Behavior During the COVID-19 Pandemic

As a search marketer on Amazon I have had a front row seat to the changes in consumer behavior through…

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