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October 21, 2021
Blog

Navigating the Holiday Season: Develop an Amazon Ecommerce Strategy for Success

The impact of COVID-19 is causing major disruptions in supply chains, especially in ecommerce and retail. It’s worth it to look into trends we expect to be in play in the 2021 holiday season. 

September 20, 2021
Blog

Break Through in Amazon Beauty with DSP, Amazon Marketing Services, and Ideoclick Technology

Utilizing Amazon Marketing Services is an important part of a successful strategy for selling your Amazon beauty products and growing your brand.

June 2, 2021
Blog

The Countdown to Amazon Prime Day is On

What brands need to focus on during the final weeks before the annual event Amazon Prime Day 2021 is nearly…

February 4, 2021
Blog

Thriving on Amazon: What Vendors Need to Know to Negotiate with the Online Retail Giant

Amazon, the 800-pound gorilla of online retailers, negotiates with vendors every day. You can face them from a position of strength…if…

October 24, 2020
Blog

The Dreaded Amazon CRaP List – What is It and Why You Should Care

Amazon CRaP (Can’t Realize a Profit) refers to items that are structurally unprofitable on the Amazon marketplace. Low per unit…

September 30, 2020
Blog

Advanced Strategies for a Successful 2020 Amazon Prime Day

Since its inception in 2015, Amazon Prime Day has grown to become one of the biggest eCommerce shopping days

September 28, 2020
Blog

Three Input Metrics That Are Better Than Market Share In Measuring eCommerce Success

Brands manufacturers’ traditional approach to measuring market share needs to change when considering ecommerce channels like Amazon, Walmart, and Target….

June 18, 2020
Blog

Avoid Amazon Out of Stocks

Information on Setting up an Efficient Carrier Pick Up Program With many of Amazon’s categories now completely suppressing out of…

June 11, 2020
Blog

The Business Transformation Race Has Already Started – Are you Leading or Still Warming Up?

We recently hosted a virtual leadership summit, “De-Invest to Re-Invest,” which focused on the unprecedented business transformation challenges companies are…

January 21, 2020
Blog

Winning Through Integration – Integrated Execution Addresses the Rising Stakes in Commerce

by Justin Leigh, Ideoclick CEO Success on digital marketplaces requires an increasingly integrated and automated strategy. While many manufacturers have…

December 26, 2019
Blog

Content Strategy and Best Practices Insights

This article from the Harvard Business Review details a years-long research project from the University of Washington studying the holistic…

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