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August 17, 2021
Blog

Don’t Quit – Here Are Five Good Reasons to Stay With Your Current Job

At one point when Ideoclick expert, Andrea Leigh, worked at a Fortune 100 e-commerce company, staying was harder than quitting….

June 21, 2021
Blog

June Ecommerce Insights and News Roundup

Top industry news for the eCommerce world for June 2021 with Ideoclick expert and VP of Strategy, Andrea Leigh. The…

May 25, 2021
Blog

Five Ways to Reduce Chargebacks and Shortages; Operational Fees on Amazon

As more business shifts to eCommerce marketplace platforms such as Amazon, understanding a brand’s cost serve on each marketplace is…

November 10, 2020
Blog

2020 Amazon Prime Day Eclipses Previous Years, Despite Its Pandemic Pivot | Ideoclick

Consistent with everything 2020, Amazon Prime Day experienced its own unprecedented “first.” The sixth annual event was moved from July…

October 16, 2020
Blog

The Importance of Amazon Brand Registry

One of the many challenges brands face in selling on Amazon, whether a 1P vendor or 3P seller, is the…

October 2, 2020
Blog

Insights from Ideoclick’s Prime Day Client Webinar

We recently held a panel discussion specific to Amazon Prime Day to discuss how our brand manufacturer clients can optimize the event’s non-traditional occurrence in mid-October as opposed to July. Ideoclick’s Andrea Leigh, Clarke Heyerdahl, Devon Minsk, and Juan Botero all weighed in on the challenges sellers are facing this year

July 30, 2020
Blog

Amazon Predictions for 2020 and Beyond

Back in November 2019, Andrea Leigh, Ideoclick’s VP of Strategy and Insights, recorded her predictions for Amazon’s business during 2020 and beyond. Since…

February 27, 2020
Blog

Amazon Free Shipping: The History of and Truth About Who Pays Shipping Cost

Amazon free shipping isn’t actually free. Many consumers and brands are unware of just who foots the bill when it…

July 1, 2018
Blog

Can Amazon Turn Off Your Hybrid Selling Account?

What Q4 Earnings Mean for Manufacturers – What Amazon Will do with Pillpack Written by Andrea Leigh, VP of Strategy…

June 3, 2017
Blog

How Scrappy, Disruptive Brands are Stealing Your Market Share on Amazon

Both in my consulting practice and during my ten years at Amazon managing categories, I have repeatedly witnessed the remarkable…

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